[Download] "Resmed: Waking up to Sleep (Cases) (Case Study)" by Journal of the International Academy for Case Studies # Book PDF Kindle ePub Free

eBook details

Title: Resmed: Waking up to Sleep (Cases) (Case Study)
Author : Journal of the International Academy for Case Studies
Release Date : January 01, 2010
Genre: Law,Books,Professional & Technical,
Pages : * pages
Size : 315 KB

Description

CASE DESCRIPTION This is a case for a class on Strategic Management. The case focuses on ResMed, the second largest manufacturer and marketer of sleep equipment. The case describes a successful company in a very high growth, and dynamic industry with constant threats from substitute products outside the industry. The case allows for a comprehensive strategic management analysis at the industry and firm level. The case is appropriate for senior level undergraduate and graduate students. The case is designed to be taught in two class hours and is expected to require approximately 4-5 hours of outside preparation time by students.